ebook9780133558739d4325

Description

Learn to Conceptualize, Create, and Communicate in Graphic Design. ¬† An exciting first edition, Guide to Graphic Design helps readers learn the mechanisms used to convey information, integrate ideas into full concepts, but most importantly, to think like a graphic designer.¬† Scott W. Santoro focuses on the principle that design is a layered and evolving profession. The text highlights step-by-step design processes and illustrates how to build good work habits. ¬† Creations from top design firms and design school programs are presented in each chapter engaging readers through the book. ¬†Designers have contributed short essays on their work style, their studio habits, and their inspirations. Each designer, showing a passion for design and communication, offers a new perspective and approach to possible working methods. ¬† MyArtsLab is an integral part of the Santoro, program. Key learning applications include, Closer Look tours, 12 Designer Profile videos and Writing About Art.¬† ¬† ¬† A better teaching and learning experience The teaching and learning experience with this program helps to: Personalize Learning – MyArtsLab is an online homework, tutorial, and assessment program. It helps students prepare for class and instructor gauge individual and class performance. Improve Critical Thinking – Exercises throughout the texthelp readers to make decisions and understanding the connection between an idea and its execution. Engage Students – Each chapter presents quick, in-class exercises and longer, more involved projects. Support Instructors ‚Äì Instructor recourses are available in one convenient location. Figures, videos and teacher support materials create a dynamic, engaging course. ¬† NOTE: MyArtsLab does not come automatically packaged with this text. To purchase the text with MyArtsLab, order the package ISBN: ¬† ¬† 0205959229 / 9780205959228 Guide to Graphic Design Plus NEW MyArtsLab with eText — Access Card Package Package consists of: 0132300702 / 9780132300704 Guide to Graphic Design Textbook 0205206565 / 9780205206568 NEW MyArtsLab with Pearson eText — Valuepack Access Card ¬†