Description
Balancing authoritative theory and meaningful practice,‚Äج†International Business: Environments and Operations‚ÄØshows you how to conduct business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help¬†you effectively apply what¬†you’ve learned. Now in its‚ÄØ17th Edition,¬†‚ÄØInternational Business‚Äج†remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-written cases¬†and expanded coverage of relevant¬†political, economic, social, and institutional¬†changes.¬†
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