Description
This book is primarily concerned with assessing the relations between household socioeconomic and personality characteristics and purchasing behavior for frequently purchased branded grocery items.
ebook9781512817850d4325
$95.00
Author(s): William F. Massy; Ronald E. Frank; Thomas Lodahl
Publisher: University of Pennsylvania Anniversary Collection
ISBN: 9780812275681
Edition: This is stored title: Purchasing Behavior and Personal Attributes
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