ebook9781627347419d4325

$47.99

Author(s): Wilson Ozuem, Elena Patten and Yllka Azemi
Publisher: BrownWalker Press
ISBN: 9781627347402
Edition: This is stored title: Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands

Description

This book provides a contemporary theoretical insight into the fashion and luxury industry, addressing potential gray areas within the literature. The authors analyze the luxury and fashion industry using multiple perspectives, allowing for a critical com

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