Description
Customer engagement is now a critical research priority in contemporary marketing. In this Handbook, a cadre of international scholars offer an overview of current research on this rapidly growing field of study.
ebook9781788114899d4325
$57.56
Author(s): Linda D.Hollebeek
Publisher: Edward Elgar Publishing
ISBN: 9781788114882
Edition: 1st Edition This is stored title: Handbook of Research on Customer Engagement 1st Edition
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